One of this days I found the new brand for Australia and I thought how interesting was that the client accepted a symbol that, not only is a simple one, but also could be said that wouldn't symbolize anything.
But, just some days after it was public, there are people that sees in it the borders of the Australian map, others see boomerangs, and other see things that I simply can't see.
Anyway, I liked it.
You can know more about it at Brand Australia.








